
Embark on a captivating journey through the UX design process of Diamond Jewelry Inspired By Disney Princesses & Villains, where my role as a UX Designer at Noor Inc played a crucial part in shaping the enchanting collection. This project was a fusion of creativity and user-centric design, aimed at delivering an immersive digital experience for Disney enthusiasts.
Ideation and Design
In this project, I implemented various UX practices to ensure a seamless and delightful user experience. Beginning with comprehensive user research and the creation of detailed personas, we gained insights into the preferences of Disney enthusiasts. Wireframing and intuitive wireflows were crafted to visualize the user journey and interactions, ensuring a smooth navigation experience. Collaboration was key, both within our internal team at Noor Inc and with the Disney global team, to align the design direction with the brand's essence. Usability testing provided valuable feedback, refining the designs to resonate effectively with our target audience.
The focus on user interface (UI) design was meticulous, with each piece of jewelry reflecting the essence of Disney fairytales while providing an intuitive and engaging browsing experience. Accessibility considerations were integrated to ensure inclusivity, catering to a diverse audience. Throughout the design process, the goal was to create an immersive and user-centric digital experience that transcends traditional jewelry shopping.
Results
The portfolio documenting this project captures the iterative design journey, showcasing how UX practices contributed to the success of Enchanted Disney Fine Jewelry. Explore the blend of creativity, collaboration, and UX expertise that brought this magical collection to life. Witness how the seamless integration of UX and UI principles resulted in an enchanting digital experience that captivates and delights Disney enthusiasts worldwide.





*This project was the outcome of collaborative efforts with team members within an organization called Noor Inc, where I was employed.