As a UX designer, I had the privilege of contributing to an exciting project with Wove, a rewards app in the UK that allows users to earn cashbacks when visiting restaurants, barbers, cafes, and more. Our goal was to design a seamless and secure platform that incentivized users to save money on every purchase while providing merchants with a lucrative opportunity to attract customers.n.

Ideation and Design

Working collaboratively with the team, we set out to create a visually captivating and user-friendly app interface. Our focus was on incorporating intuitive design elements that encouraged user engagement and facilitated seamless navigation. Leveraging vibrant colors and engaging illustrations, we aimed to create an inviting and dynamic platform that appealed to both users and merchants alike. Clear calls-to-action and easy goal-setting features were implemented to empower users to track their savings and achieve their financial goals effortlessly. Attention to detail was key as we aimed to build a platform that not only attracted users but also provided them with a secure and rewarding experience.

Results
Through our collective efforts, we successfully launched Wove, a rewards app that redefined the way users save money on everyday purchases. The result was a visually stunning platform that seamlessly integrated cashback rewards, goal-setting functionalities, and secure transactions. By prioritizing user experience and incorporating vibrant colors and engaging illustrations, we attracted a diverse user base and encouraged widespread adoption of the app. Moreover, our platform provided merchants with a valuable opportunity to attract and retain customers, driving business growth and fostering lasting partnerships within the community.